Next Insurance
Company Introduction
NEXT Insurance is a cherished insurance name in Kenya which has gone one step ahead and removed all red tape, hassles, physical forms involved in buying car insurance. In addition, you can get your claims processed conveniently and quickly. You can expect instant policy, best price in the industry, and personalized service.
Services We Offered –
Web Design
Web Development
Online Distribution Platform Development
Web Hosting, maintenance
Web Design/Development Works –
Web Design – Equipped with experienced designers, we put forward our best endeavors to make your website visible in the search engine pages. We realize that a good website needs to be optimized for SEO as well, this is the reason we create SEO optimized websites. That said, our web designing combines varied elements such as – ergonomics, user habits, usability, layout traditions that end up simplifying and enhancing user experience.
Web Development – Realizing that web development is art and science of building web applications, we carry out coding in a manner that it adds functionality to the website. And at the same time also drives the prospects to take the desired action.
Online Distribution Platform Development – We formulate a user-friendly platform where a user can buy insurance policies online at their convenience. We also ensured that a user’s claims are swiftly processed.
Web Hosting & Maintenance – We engage in comprehending the customer’s actual requirements and offer them an unparalleled web hosting solution along with excellent hosting features to achieve business goals at cost-effective prices. Our services include – 100% SSD Drives, Free SSL Certificate, Anti-Spam Email, and one-click installer.
We are not only engaged in creating great websites, but we also understand that a website should have a fresh and dynamic look. This is where we come into play and offering regular website maintenance services. Our website maintenance services ensure new visitors, boost search engine rankings.
Marketing Works We Did –
Digital Strategy – Realizing that a digital strategy helps in focusing on a specific audience and identifying their needs and interests. This is the reason we draft an effective digital strategy which mainly includes –
Setting up a goal
Creating a marketing funnel, it mainly comprises –
Awareness
Interest
Desire
Action
Developing call-to-action (CTA)
Monitor and Measure
Driving Traffic
SEO – Playing a pivotal role in the success of your online business, we ensure that we have ticked all the blocks of SEO. We gave our best to rank some of the competitive keywords in SERPs and also boosting organic traffic to the website. In the quest of meeting the business goals, we ensure that we have done –
In-depth keyword research
On-page and Off-page SEO
Link Building
Effective and efficient content creation (Blog Optimization)
Internal Linking
Promotion of content on varied social media platforms
PPC – PPC Marketing is a great way to boost return on investment for online advertising as you are only making the payment to be seen by the potential users. We carried out a complete PPC campaign management program which included –
Cultivating an existing custom online advertising plan and backing new traffic.
Construing where, geographically, keyword-targeted ads should be displayed.
Evaluating, expanding, and modifying ongoing PPC campaigns and offering strategic guidance for improvements in performance metrics.
Auditing results and suggesting recommendations on a current basis to enhance site performance, account performance and ROI.
Content Development – Our experienced writers are well-versed with the insurance sector, thus helping in developing informative and extensive articles/blogs. We ensure that we create strategic content that aptly caters to the insurance needs of the customers in Kenya.
Video Development – Video Development is, undoubtedly, one of the persuasive media, so we created beguiling videos for branding purpose, engaging viewers and earning customers. We integrated call-to-action in the video content, this helped the customers to have holistic information about the different services.
Infographic Development – Our creative heads adopted creative methods of creating engaging infographics to cull out the information and statistics. This helped in strengthening the brand image. Above all, infographics created by us received an increasing number of shares and comments, thus increasing user engagement.
Email Marketing – Realizing the fact that any digital marketing campaign is incomplete without email marketing, we created killer email marketing strategy for the brand that comprised of segmentation, analytics, broadcasting, highly professional emails having great content and engaging layout.
Logo Design – With the help of the creative skills of our designers, we designed a unique logo for the brand.
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